Jerry Jäppinen

Head of Design and User Research

Data-driven work horse of product design. Straight from the cross section of design and tech. International brands, big and small, make better products better with me.

  • 17 years of experience in design and product development
  • Down-to-earth design leader and coach
  • Experienced in web and mobile technologies
  • Proponent of agile methodologies
  • Inspired by digital product teams that get things done
  • Owner of Lateral Nord and developer of ProductBeat
Head of Design and User Research Current

UX leadership for international marketplaces europages and

  • Managing team of 12 designers and researchers
  • Enable user research, performance marketing creatives, design tooling and product design across the organisation of 450 people
  • Design system tooling and migration
  • Design strategy for multi-platform, multi-brand platform products
  • User research processes and institutionalisation
Head of Design (Interim)

Foundational design for a backend-as-a-service platform.

  • Setup of design workflows and tooling
  • Design-development processes
  • Collaboration with freelancers
  • Product design for BaaS workflows deployments, databases, functions, storage)
  • Product design and usability analysis for CLI product and CLI-GUI workflows
  • Consulting on product management and agile methodologies
Founder, Design Consultant Current

Founder, entrepreneur and independent design expert.

  • Customer projects in developer tooling, engineering, medical field and other domains
  • UX design, research, productisation
  • Agile and product consulting

See full project listing below.

Product Design Lead

Setup of design discipline in the product organisation. First design hire.

  • Recruitment and coaching of digital designers
  • Innovation, rapid productisation
  • Design thinking education
  • Product design for analytics, intelligent media booking and automated creation platforms
Senior UX Designer

First design hire for OLX's global tech hub.

  • Setup of design workflows and toolchain
  • Development team integration and handover flows
  • UX design for content quality, trust + safety and payment platforms
  • Cross-team and stakeholder team collaboration
Senior UX Designer
Lead Designer
Omniata, Helsinki + San Francisco
Senior Designer
Technical UI Artist
Digital Chocolate, Helsinki
Web Designer
Web and graphic design projects


Mechanical Engineering
University of Turku, Faculty of Technology
Currently enrolled
HP ATP ­Vertica Big Data Solutions V1
HP, Certification
Practical Philosophy
University of Turku, Faculty of Social Sciences
Enrolled for 3 years

74 projects during 2007–2023