Jerry Jäppinen
Product design consultant
Data-driven work horse of product design. Straight from the cross section of design and tech. International brands, big and small, make better products better with Jerry.
- 15 years of experience in design and product development
- Down-to-earth design lead and coach
- Experienced in web and mobile technologies
- Proponent of agile methodologies
- Inspired by digital product teams that get things done
- Owner of Lateral Nord and developer of ProductBeat
Timeline
2021
Head of Design
Current
2020
Founder, Design Consultant
Current
Founder, entrepreneur and independent design expert.
2018
Product Design Lead
Setting up of design discipline within the product organisation. Recruitment and coaching of UX and digital designers. Innovation and rapid productisation + design thinking education.
2017
Senior UX Designer
First design hire for OLX's global tech hub. Setup of design workflows, toolchain and development team integration. UX design for content quality and payment platforms.
2016
Senior UX Designer
2015
Lead Designer
Omniata, Helsinki + San Francisco
2011
Senior Designer
2010
Technical UI Artist
Digital Chocolate, Helsinki
2008
Web Designer
2006
Web and graphic design projects
Freelance
Education
2021
Mechanical Engineering
University of Turku, Faculty of Technology
Currently enrolled
2014
HP ATP Vertica Big Data Solutions V1
HP, Vertica Certification
2007
Practical Philosophy
University of Turku, Faculty of Social Sciences
Enrolled for 3 years
Projects
2022
Sovelia
Redesigning and optimizing features for scalability on new, modern React architecture of Symetri's PLM product. Updated look & feel to meet customer's brand guidelines.
Product design, feature optimization, look & feel
Ongoing
2021
Arles Marais
Branding, music production and graphical design for a music act
2021
Hotellinx
Redesigning a legacy reservation platform to bring modern usability and more conversions to the stakeholders.
2021
Web publishing and conversion optimisation in health care
A/B testing, web publishing + design system setup and conversion optimisation.
2020–2021
Plus 3 more projects still ongoing
2020
Marketing automation for a customer in renewable energy
Modern toolchain for large enterprise with complex integrations and user engagement on the web.
Design toolchain, UX design, consultation
2020
Conversion optimisation in private health care
Design solutions for A/B testing-oriented development flow in B2B health services.
A/B testing process, user journey mapping, variant design, analysis
2019–2020
Plus 2 more projects still ongoing
2019
DCMN Innovation and productisation
Transitioning a data-driven agency into a cross-functional product organisation. Design thinking skills and user-centric mindset.
Product design lead, principal service design, product concepts, user testing, design systems and guidelines, coaching, design thinking education
2017–2019
Plus 1 more project still ongoing
2018
OLX Group Content quality and CS
Design and frontend lead for global content quality, fraud detection and customer support systems of OLX Group and Naspers brands.
Principal UX design, concept design, interaction design, information architecture, frontend architecture (Vue.js), frontend development (Vue.js, ZenDesk), user research
2017–2018
Plus 1 more project still ongoing
2017
Trybe app
Initial brand, product and mobile app design for a new home food delivery service. Web design and development for try.be.
Consultation on hybrid app development. UX design and kickstart prototyping. Digital communications and web publishing platform.
2015–2017
2016
Omniata
UX design and engineering in analytics product development. Customers in games and tech industries.
Principal UX design, concept design, interaction design, visual design, marketing, information architecture, frontend architecture, frontend development
2015–2016
2015
Sovelia 2014
Concepting and designing of the recreated architecture and UX of the Symetri's internationally deployed SaaS product. Frontend development of JavaScript client on Knockout.js.
Concept design, usability research, visual design, UI design, consultation, frontend architecture, frontend development
2014–2015
2014
Moss app
User interface and visual design for a photo sharing mobile app.
UI design, visual & logo design, consultation
2014
Devops Days
Visual identity, logo, prints & web design for the biggest devops event in Finland.
Visual design, logo design, web development, print design, web design
2014
HOK mobile assistant
Delivery and consultation on a mobile prototype of a digital HR assistant app for the customer in the retail business.
UX design, frontend development
2014
2013
Rovio Entertainment
Consultation, design and tools development for internal technology team dealing with analytics dashboards, build automation and level editors.
UI design, analytics, so ware development tools, prototyping, consultation
2013
Reposive
Product concept and high-fidelity prototyping for a cloud development platform that syncs real-time git status information across teams.
Product concept, technical prototyping, product design, strategy
2012–2013
2012
Freelance projects
Freelance web projects and graphic design for prints for many university student organizations and other customers.
Print design, web design, web development
2007–2012
2011
Gangs of Boomtown
UX, User interfaces, technical art and frontend development tools for Digital Chocolate's Western-themed social game. Building of UI scenes for the game on Flash.
Usability research, UI design, wireframing, visual design, motion design, frontend architecture, web development, prototyping
2011
Army Attack
UX, user interfaces and technical art for Digital Chocolate's tactical war-themed social game. Building of UI scenes for the game on Flash.
Usability research, UI design, wireframing, visual design, web development, prototyping
2011
Zombie Lane
Usability research, user interface improvements and graphical asset production for Digital Chocolate's Zombie-themed free-to-play social game on Flash.
Usability analysis, UI design, wireframing, visual design, prototyping
2010–2011
2010
Island God
Usability research and user interface improvements for Digital Chocolate's Flash-based social game.
Usability research, UI design, visual design
2010
eAdmin
Architectural and service design for the internally developed CMS for Verkkovaraani.
Research and development, service design, software development
2010
Ground Communications
Design and delivery of the online visual identity and digital marketing solutions for the customer.
Visual design, web design, web development
2010
OBH Nordica
Design and delivery of e-mail marketing solution and e-mail templates.
Web design, web development
2010
Turku School of Economics
Design and delivery of an online learning community for the customer's EMBA program.
Web design, web development
2009–2010
Magnus Malmberg
Design and delivery of the digital visual identity and online presence for the customer in the architecture and engineering industry.
Visual design, web design, web development
2009–2010
Region Arctica
Design and delivery of branding, visual identity, marketing materials and online presence for a Nordic travel marketing network.
Visual design, logo design, branding guidelines, web design, web development
2009–2010
2009
Versot
Logo and online marketing materials for an online learning program of AIKE Group.
Visual design, logo design
2009
Tiusanen Law
Design and delivery of the online presence for the customer.
Web design, web development
2009
United Mill Service
Design and delivery of the online presence for an industrial maintenance company.
Web design, web development
2009
2008
Lahja Elämälle
Design and delivery of the online presence for a national organ donor campaign.
Web design, web development
2008
Wittfinn
Design and delivery of the online presence for an industrial service provider.
Web design, web development
2008